Superonda Spots

SUPERONDA + FARFALLA🦋

The Superonda sofa by Archizoom Associati for Poltronova, 1967, meets Farfalla, the printed fabric designed by the same group in 1968: two expressions of Archizoom’s irreverent approach to furniture, decoration and mass culture.

With Farfalla, the traditional floral motif gets a deliberately pop disruption. Butterflies and flowers collide with the visual language of American Pop Art and the graphic experiments associated with artists such as Roy Lichtenstein. Andrea Branzi later recalled that the intention was precisely to cross floral decoration with pop imagery inspired by typographic printing, creating a contrast between two apparently incompatible visual worlds.

Applied to Superonda, that contrast becomes even louder. Designed without a conventional frame, legs or backrest, the sofa itself had already challenged the established typology of upholstered furniture. Farfalla adds another layer: pattern is no longer polite decoration, but part of the provocation.

Superonda is composed of two polyurethane elements cut from a single block and can be arranged in different configurations, while Farfalla is today part of Poltronova’s fabric catalogue, produced in polyamide and elastane with a polyurethane midlayer.
Two Archizoom projects. Two different years.
One very unapologetic idea of living.

#Poltronova #SuperondaSofa #ArchizoomAssociati #FarfallaFabric #RadicalDesign

Superonda sofa, Farfalla fabric, Archizoom Associati, Poltronova, Superonda 1966, Farfalla 1968, Italian Radical Design, Radical Architecture, Pop Art furniture, printed fabric, Italian design, collectible design, Made in Italy.

RING RING. ☎️ Design is calling. Are you picking up?

Some phone calls change your day. Others changed the history of design.

What looks like a playful joke is actually one of the most revolutionary sofas ever conceived.

Originally designed by Archizoom Associati for Poltronova in 1967, Superonda overturned the very idea of what a sofa could be. Rather than prescribing a single way of sitting, it introduced freedom. Made from just two wave-shaped polyurethane blocks, it can be endlessly recomposed into a sofa, a chaise longue, a bed, two independent seats or countless unexpected configurations. There is no “correct” way to use it—only the one you invent.

Created during the birth of the radical Italian design movement, Superonda rejected the rigid functionalism that had defined furniture until then. It transformed the domestic landscape into something fluid, playful and constantly evolving, proving that design could question conventions instead of simply following them.

More than half a century later, Superonda remains one of the most influential icons of twentieth-century design, still produced in Italy by Poltronova with the same experimental spirit that made it a cultural landmark.

And yes… apparently, it still answers calls.

Our 1:8 Superonda Miniature faithfully reproduces the proportions, geometry, colours and modular composition of the original design, allowing collectors, architects, museums, universities, galleries, design schools and enthusiasts to experience one of the greatest icons of Italian design from an entirely new perspective.

Small enough to fit in your hands.
Big enough to change the way you think about furniture.

#Poltronova #Superonda #ArchizoomAssociati #ItalianDesign #RadicalDesign

POV: your “small” design obsession is getting out of hand. 🤏❤️

Some people collect stamps. Others collect icons.

Originally designed by Archizoom Associati for Poltronova in 1967, Superonda completely redefined what a sofa could be. Not by adding functions, but by removing rules. Made from just two wave-shaped polyurethane blocks, it can become a sofa, a chaise longue, a bed, two separate seats, or simply an invitation to play with space. More than a piece of furniture, Superonda became one of the founding symbols of Italian Radical Design, proving that design could be ironic, provocative and constantly changing.
Now imagine all of that... fitting in the palm of your hand.

Our 1:8 Superonda Miniature faithfully reproduces the original proportions, colour and details, transforming one of Radical Design’s greatest icons into a collectible object. Small enough for a desk. Significant enough to start conversations.
Created for collectors, architects, interior designers, universities, design schools, museums, galleries and showrooms, Poltronova Miniatures are also educational tools: they make it possible to study modularity, composition and the history of Italian design through physical interaction. They are just as at home in a private collection as they are in a design library, a creative studio or an exhibition display.

Because sometimes understanding an icon begins by holding it in your hands.
Faithful in every detail, Rumble, Safari, Sofo and Superonda condense the same radical attitude into a new scale, proving that reducing dimensions doesn’t reduce ideas—it often amplifies them.

🇮🇹 Designed by Archizoom Associati for Poltronova, 1967
📍 Handcrafted in Italy

#Poltronova #Superonda #RadicalDesign #ItalianDesign #DesignCollectibles

Superonda???

Superonda can be…a sofa, a bed, a chaise longue, or… whatever you want.

Designed by Archizoom Associati for Poltronova, Superonda is a dynamic modular sofa made of two wave modules you can flip, stack and rearrange freely. Radical Italian design.

No rules… just positions.

#Superonda #ArchizoomAssociati #Poltronova #RadicalDesign #ItalianDesign

two waves, one cut… infinite possibilities. 🌊🌊

Superonda by Archizoom Associati for Poltronova rewrites the rules of living.
Designed in 1967, it breaks structure, breaks function, breaks expectations.

No frame. No fixed position.
A sofa, a bed, a chaise longue. Whatever you decide in the moment.

Superonda doesn’t dictate.
It invites you to play.
Still challenging how we live today.

👉 Follow for more design stories that changed everything.

#superonda #radicaldesign #italiandesign #poltronova #designhistory