Poltronova

Radical Iconic Italian Design

🐆 Safari 🐆 imperial sofa by Archizoom Associ 🐆 Safari 🐆 imperial sofa by Archizoom Associati . The Safari sofa is a multiple seat with the profile of the backrest shaped like a series of waves, one gathers in the central void, accessed through an opening, as in a sort of tribal ritual. The piece of furniture consists of four pieces of two different types [two armchair modules and two sofa modules]. The Safari sofa was put into production for the first time by Poltronova in 1968. The experimental fibreglass technique was used for the structure. For the seat and backrest upholstery, Archizoom chose a printed animal pattern fabric with a Leopard print. The same pattern is used for the polyurethane foam carpet placed between the seats. The choice of the leopard pattern was a cultured reference to the work Bedroom ensemble [1963] by Claes Oldenburg, master of English Pop Art, and his subsequent Leopard chair, but also to a Kitsch taste adopted by the group in polemic with the need to make form follow function. It is part of the permanent collection of prestigious museums including the Centre Pompidou and the Museum of Fine Arts in Montreal. It has taken part in numerous exhibitions. . 💡 Art direction by @_d_apostrophe_ . 📷 Photo by @serenaeller . #poltronova #archizoom #archizoomassociati #safari #safarisofa
🐆 Safari 🐆 imperial sofa by Archizoom Associ 🐆 Safari 🐆 imperial sofa by Archizoom Associati . The Safari sofa is a multiple seat with the profile of the backrest shaped like a series of waves, one gathers in the central void, accessed through an opening, as in a sort of tribal ritual. The piece of furniture consists of four pieces of two different types [two armchair modules and two sofa modules]. The Safari sofa was put into production for the first time by Poltronova in 1968. The experimental fibreglass technique was used for the structure. For the seat and backrest upholstery, Archizoom chose a printed animal pattern fabric with a Leopard print. The same pattern is used for the polyurethane foam carpet placed between the seats. The choice of the leopard pattern was a cultured reference to the work Bedroom ensemble [1963] by Claes Oldenburg, master of English Pop Art, and his subsequent Leopard chair, but also to a Kitsch taste adopted by the group in polemic with the need to make form follow function. It is part of the permanent collection of prestigious museums including the Centre Pompidou and the Museum of Fine Arts in Montreal. It has taken part in numerous exhibitions. . 💡 Art direction by @_d_apostrophe_ . 📷 Photo by @serenaeller . #poltronova #archizoom #archizoomassociati #safari #safarisofa
🐆 Safari 🐆 imperial sofa by Archizoom Associ 🐆 Safari 🐆 imperial sofa by Archizoom Associati . The Safari sofa is a multiple seat with the profile of the backrest shaped like a series of waves, one gathers in the central void, accessed through an opening, as in a sort of tribal ritual. The piece of furniture consists of four pieces of two different types [two armchair modules and two sofa modules]. The Safari sofa was put into production for the first time by Poltronova in 1968. The experimental fibreglass technique was used for the structure. For the seat and backrest upholstery, Archizoom chose a printed animal pattern fabric with a Leopard print. The same pattern is used for the polyurethane foam carpet placed between the seats. The choice of the leopard pattern was a cultured reference to the work Bedroom ensemble [1963] by Claes Oldenburg, master of English Pop Art, and his subsequent Leopard chair, but also to a Kitsch taste adopted by the group in polemic with the need to make form follow function. It is part of the permanent collection of prestigious museums including the Centre Pompidou and the Museum of Fine Arts in Montreal. It has taken part in numerous exhibitions. . #poltronova #archizoom #archizoomassociati #safari #safarisofa
💭 Rumble 💭 playful sofa by Gianni Pettena . 💭 Rumble 💭 playful sofa by Gianni Pettena . The design of this sofa derives from the experience of living in a large place, originally a 19th century atelier for artists, where the furniture had to be conceived on the scale of the place and not on a human scale. It is an object that dialogues with the volume of the overall space and takes into account the fact that that is where it is used.  The sofa is a simple, original form, a womb where everything happens or has already happened, but which still suggests possibilities, other things that can happen there. It is an object that breaks up form as it breaks up function; it acquires meaning when the clean geometry of the initial status quo is upset by equally ungrammatical functions. . 💡 Art direction by @_d_apostrophe_ . 📷 Photo by @serenaeller . 🙏 Rug by @cc_tapis . #poltronova #giannipettena #rumble #rumblesofa
💭 Rumble 💭 playful sofa by Gianni Pettena . 💭 Rumble 💭 playful sofa by Gianni Pettena . The design of this sofa derives from the experience of living in a large place, originally a 19th century atelier for artists, where the furniture had to be conceived on the scale of the place and not on a human scale. It is an object that dialogues with the volume of the overall space and takes into account the fact that that is where it is used.  The sofa is a simple, original form, a womb where everything happens or has already happened, but which still suggests possibilities, other things that can happen there. It is an object that breaks up form as it breaks up function; it acquires meaning when the clean geometry of the initial status quo is upset by equally ungrammatical functions. . 💡 Art direction by @_d_apostrophe_ . 📷 Photo by @serenaeller . 🙏 Rug by @cc_tapis . #poltronova #giannipettena #rumble #rumblesofa
💭 Rumble 💭 playful sofa by Gianni Pettena . 💭 Rumble 💭 playful sofa by Gianni Pettena . The design of this sofa derives from the experience of living in a large place, originally a 19th century atelier for artists, where the furniture had to be conceived on the scale of the place and not on a human scale. It is an object that dialogues with the volume of the overall space and takes into account the fact that that is where it is used.  The sofa is a simple, original form, a womb where everything happens or has already happened, but which still suggests possibilities, other things that can happen there. It is an object that breaks up form as it breaks up function; it acquires meaning when the clean geometry of the initial status quo is upset by equally ungrammatical functions. . #poltronova #giannipettena #rumble #rumblesofa
🟪🟧 Sofo is so Sixties! 🟩🟪 Thanks to @d 🟪🟧 Sofo is so Sixties! 🟩🟪 Thanks to @dior for choosing this iconic sitting system designed by Superstudio for showing the #DiorSS22 collection. . 📸 @laurasciacovelli . #poltronova #superstudio #sofo #sofosofa
🟪🟧 Sofo is so Sixties! 🟩🟪 Thanks to @d 🟪🟧 Sofo is so Sixties! 🟩🟪 Thanks to @dior for choosing this iconic sitting system designed by Superstudio for showing the #DiorSS22 collection. . 📸 @laurasciacovelli . #poltronova #superstudio #sofo #sofosofa
🟪🟧 Sofo 🟩🟪 Armchair and sofa designed 🟪🟧 Sofo 🟩🟪 Armchair and sofa designed by Superstudio . Sofo is a seat to place in a row, like a train, or to stack to build solid, colorful mountains. It is simply a block made with an S—shaped cut from a cube of polyurethane, covered with fabric featuring two large stripes. The result of a very simple operation, without wasted material or thought. It presents itself as a compact, abstract, colorful object that communicates the joy of living, like things that arrive from another world. . #poltronova #superstudio #sofo #sofosofa
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Luisaviaroma: Home for the Holidays

07.11.2018
By ceciona
0
All News, Exhibitions, Home Decor, Interior Design, Poltronova

LuisaViaRoma turns the store in Florence into a house to celebrate the holidays with a project that pays homage to the Italian excellence of design and clothing.

The exhibition is inspired by the themes of dream and surrealism and the renowned Italian architect, designer and photographer Carlo Mollino, reinterpreting the most intimate spaces of the house, in a path of rooms including the boudoir, where you can find two Sanremo lamps among the other objects, the bedroom and the studio of an eclectic collector. The result is an environment with a domestic flavor, rich in symbolic and cultural references, with a Christmas atmosphere.

HOME FOR THE HOLIDAYS
Luisaviaroma – Via Roma 19/21r Firenze
Ph. Francesco Bolis
An Interior Project: designed by Cristina Celestino
Direction Annagreta Panconesi
Concept Silvano Vangi
Curated by Valentina Guidi Ottobri
#lvrhomefortheholidays

Archizoom Associati Centro Studi Poltronova Sanremo

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