Joe on Vogue - Poltronova

Poltronova

Radical Iconic Italian Design

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AURORA is a modular ring. According to its designer Cristiano Toraldo di Franci, is perfect “to wear on the fingers of pale, pink, dark, yellow, smooth or wrinkly hands”.
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#poltronova #cristianotoraldodifrancia #superstudio #radicaldesign #popdesign #design #architecture #furniture #furnituredesign #italiandesign #madeinitaly #rings #jewels #bijou #plexiglass

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BOREALE was born as a scrap.
“Made in the mid-Sixties with scraps of plexiglas, a material used in those days for the signs on shops. An artisan on Via del Corso in Florence made them to my specifications, using the techniques and tools of openwork: hacksaws, drills, emery paper, glue.”
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#poltronova #cristianotoraldodifrancia #superstudio #radicaldesign #popdesign #design #architecture #furniture #furnituredesign #italiandesign #madeinitaly #rings #jewels #bijou #plexiglass

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AURORA and BOREALE are a clever idea. Named thinking of the shifting luminous stripes of different colors produced by the phenomenon of solar particles in contact with the earth’s ionosphere in the magnetic fields odof the planet, they are now optical micro-phenomena, colorful and shimmering.
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#poltronova #cristianotoraldodifrancia #superstudio #radicaldesign #popdesign #design #architecture #furniture #furnituredesign #italiandesign #madeinitaly #rings #jewels #bijou #plexiglass

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Vanitas is a perfect circle. A small mirror and a photo holder designed by Superstudio with the idea of using scraps from the processing of marble. Careful milling of the irregular marble pieces makes them become a precious support.
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#poltronova #superstudio #radicaldesign #popdesign #design #architecture #furniture #furnituredesign #italiandesign #madeinitaly #photoholder

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Ofelia is a double holder. Thanks to its unusual shape, you can add both an image or an object. Ahead of the collection time, it represent a project of transformation capable of granting a new, refined aesthetic to industrial scrap.
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#poltronova #superstudio #radicaldesign #popdesign #design #architecture #furniture #furnituredesign #italiandesign #madeinitaly #photoholder

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Spera is a door to multiple chances.
It’s both a frame and a mirror, held together by a magic magnetic sphere. An operation of bricolage, rather than creation, as the Florence-based group stated at the time.
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#poltronova #superstudio #radicaldesign #popdesign #design #architecture #furniture #furnituredesign #italiandesign #madeinitaly #photoholder

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SARATOGA is a modernist masterpiece. Conceived in 1964, it was designed by Massimo and Lella Vignelli.
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#poltronova #vignelli #vignelliassociates #vignellidesign #vignellicenter #design #architecture #furniture #furnituredesign #italiandesign #madeinitaly #mies #saratoga #saratogasofa #saratogaarmchair

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SARATOGA is a perfect cube. Its rigid structure is made by assembling four parts of equal thickness with slightly rounded edges. .
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#poltronova #vignelli #vignelliassociates #vignellidesign #vignellicenter #design #architecture #furniture #furnituredesign #italiandesign #madeinitaly #mies #saratoga #saratogasofa #saratogaarmchair

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SARATOGA is a module.  Armchair o two, three and four—seater sofas.
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#poltronova #vignelli #vignelliassociates #vignellidesign #vignellicenter #design #architecture #furniture #furnituredesign #italiandesign #madeinitaly #mies #saratoga #saratogasofa #saratogaarmchair

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Joe on Vogue

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Joe on Vogue, 1971

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